Farid Rasul · Baku · available for projects & remote roles
Farid Rasul designs packaging, logos, brands, ads, print, motion, websites and decks that sell.
Independent designer, ten years in agencies. Packaging, logos and brands, motion and AI video, websites and decks: one designer from the first sketch to the files your printer, developer or Amazon listing needs.
Let’s talk ↗Cut & designed for
(01) — The work
Selected work
(02) — What I do
One designer, every format.
The logo, the pack, the film, the site and the deck, made by the same hands so they look like one brand. Fixed scopes, and one rule: if it wouldn’t make you stop and look, it doesn’t ship.
- Unlimited revisions
- Full rights
- Source files
- Fixed price
- Fast start
(03) — Video & AI
Cut to the point. AI that holds up.
Editing and AI video production for real brands: ads, product films, listing videos and reels, cut with captions, sound and every format.
One AI presenter. A whole campaign.
AI-generated UGC-style ads for a real client: the presenter isn’t a real person, and she’s the same in every spot, speaking the script, cut to 12–15 seconds with word-by-word captions and the bottle’s label readable in every shot.
Cut for EFES · Hellmann’s · Reebok · Vitamin Energy · Amcor · KEM
Open Video & AI(04) — Case studies
The whole story, not just the picture.
Brief, idea, every piece and the number it was built to move. Start with these three, or open the case file for the role you’re hiring for.
Vitamin Energy
From a wall of claims to a shelf of flavoursRebrand · client
Promethea
Strike one. Walk in.Brand world · luxury
Tailor
Food for your dog, not the average oneBrand world · DTC(05) — About
Ten years in agencies. Now, directly with founders.
I’m Farid, an independent designer in Baku. I worked in art direction at FCB, WEBZool and Leo Burnett, and since 2022 I work directly with brands: one designer for the logo, the pack, the film, the site and the deck.
- FCB
- WEBZool
- Leo Burnett
- Independent since 2022
(06) — Hiring
Open to remote roles. Pick yours.
- Status
- Available now
- Setup
- Remote, full-time or contract
- Base
- Baku, Azerbaijan · GMT+4
- Experience
- 14 years; art director at Leo Burnett, FCB and WEBZool
- Record
- Top Rated Plus on Upwork · 271 jobs · 4.9/5
(07) — Testimonials
What clients say.
Farid is a rare find on Upwork. He doesn’t just “design a logo”; he builds a visual system that respects both brand authority and modern technical constraints.
We really enjoyed working with Farid and found his work to be creative, detail oriented, and accurate. He brought many great ideas to the table.
I had a great experience working with Farid. He helped design custom bags for my product packaging and delivered exactly what I needed.
Farid was absolutely exceptional to work with! From start to finish, he demonstrated incredible professionalism, creativity, and attention to detail.
Farid is excellent to work with and quick to respond to questions, feedback and concerns. Very happy with the result, and already planning to continue working with him.
Hiring Farid for our packaging design was a brilliant decision. Their creativity and attention to our brand’s essence resulted in stunning packaging and brand visibility.
Great experience working with Farid. He was a very good designer and worked well on this project. I’d highly recommend others to give him a go.